Connected Fitness Striking: How Tech is Giving Gyms a Competitive Advantage

The fitness landscape is undergoing a significant transformation. Connected fitness platforms have revolutionized how people track their workouts, pushing boundaries and achieving results. From spin classes to rowing machines, almost every exercise discipline boasts a leading connected fitness platform – except fitness striking.

Fitness Striking is Taking Off

Fitness striking is experiencing a surge in popularity. With over 12 million participants in the U.S. alone (surpassing group cycling by 20%), it’s the fastest-growing group fitness category. The market is projected for a staggering CAGR of 31.2%, making it prime territory for connected fitness innovation.

Anecdotally, participants love the physicality of striking something, especially when it won’t hit them back. They feel like a fighter without the bruises. It’s a unique aerobic and anaerobic exercise built around community and group camaraderie.

Impact Wrap: The Pioneer in Connected Fitness Striking

Impact Wrap is at the forefront of this exciting, connected fitness evolution. As the leading innovator in connected fitness striking, Impact Wrap offers a unique, Software as a Service platform designed specifically for fitness striking gyms and studios. This interactive and interconnected system combines the power of fitness tracking, gamification and personalization.

Impact Wrap delivers unmatched value to the entire fitness striking ecosystem:

• Gym Owners: Boost member engagement, improve retention, and unlock new revenue streams.
• Coaches: Personalize workouts, track progress, and create a dynamic class environment.
• Members: Experience real-time performance data, stay motivated, and achieve fitness goals faster.

Impact Wrap’s Proven Success

Since 2017, more than 260 gyms across 6 continents have adopted the Impact Wrap connected fitness technology, with over 229,000 addressable gym members logging over 3.2million workouts. With a dozen owners and gym members becoming investors in Impact Wrap it is a testament to its product-market fit.

Motivation You Can Measure

• Performance Tracking: See real-time class leaderboards, workout history, strikes, power, achievements, calories, and heart rate on gym screens and in free member apps.
• Third-Generation Technology: Offers a user-friendly platform, on-bag tracker and seamless integration with ClubReady for a flexible and easy-to-install technology solution.
• Quantifiable Impact: Beyond meaningful increases in retention and revenue, gyms use Impact Wrap’s Digital Whiteboard and Coaching Assistant to add up to 5X more classes without any labor costs.

The Future of Fitness Striking

The future of fitness striking is undeniably connected. After all, it gets boring hitting a bag over and over. With performance metrics as the foundation, Impact Wrap offers more than just numbers to keep these workouts fresh, fun, and engaging.

Our platform’s calendar with auto-start classes is one of our best rated features. Gyms can manage classes, create custom workouts – now with Full HD video, analyze member and class data, and so much more. The value and return on investment is significant for these small business owners.

Outside of regular classes, FIGHT NIGHT events powered by Impact Wrap have been run successfully all around the world. These contactless events bring out the most in participants, help gyms with lead generation, and raise thousands of dollars for charities.

Ready to unlock the power of connected fitness striking in your gym or studio? Check out Impact Wrap today and see how technology can transform your business!

Follow Impact Wrap on social media: @ImpactWrap